AERO Friedrichshafen, the Global Show for General Aviation in Europe, held annually on Lake Constance (Bodensee) in Germany is one event that’s a must-see for any aviator. The experience is refreshing, informative and indespensible.
SwitchBox Control is an innovator in portable cooling systems. The small company started in the proverbial “garage” (actually in a compact NYC apartment) and operates in the surprisingly robust, yet competitive market of private aircraft owners. While general aviation is a decidedly niche industry, the founder’s passion for flying serves to fuel his enthusiasm. Following acceptance of the IceBox Portable aircraft cabin cooling system, the company has expanded its market to include recreational vehicles and boating.
SwitchBox Control offers a better “mousetrap” (actually a portable cooling system) and an app to go along with it. To reach the key media contacts and to gain visibility in the general aviation marketplace, SwitchBox Control came to Connect Communications. Our press announcements were picked up by all the leading aviation publications, both in print and online. The results were an immediate boost in sales activity.
In 2014, the company introduced an update to its namesake product, Switchbox, a remote power switching device. Operation of the remote unit is performed via a cellular wireless connection from the user’s phone. One common use for the device is to power on an aircraft engine preheater. Connect Communications continues to consult with the client on the nuances, trends, and niche of general aviation consumers.